With perfectly coiffed Brian Setzer hair, a love for music (love those Stray Cats), his Love for His Rockin' Rubs & Sauces and a passion for BBQ, possibly greater than Elvis's own passion for cars and girls, many would say.... becoming "The King" was his destiny.

"The King" was born one night in a room full of family & friends over birthday cake and beer. What began as an evening dressed in an Elvis suit alongside his brother and uncle in celebration of his mother's 60th birthday, ended with realization that his business Arizona Grill and Hearth, could benefit from "the power of the suit". As guests raved about his newly found persona, at that moment it became clear, with over 20 years of experience in the world of BBQs and an expansive knowledge greater than anyone in his hometown of Tucson, Arizona - With Great Power, Comes Great Responsibility!